Weekly Social Marketing Sighting by Nancy R. Lee
President, Social Marketing Services, Inc.
Affiliate Instructor, University of Washington
Strategic Advisor, C+C
President, Social Marketing Services, Inc.
Affiliate Instructor, University of Washington
Strategic Advisor, C+C
Social Marketing Strategy: Targeted Communication Channel
Where Sighted: Women’s Restroom at a University
Social Issue: Sexual Harassment and Assault
Where Sighted: Women’s Restroom at a University
Social Issue: Sexual Harassment and Assault
Sign in a restroom stall at a University Campus, encouraging students experiencing any type of sexual harassment to reach out for confidential support. After scanning the QR code, a website offers a variety of resources to reach out to including helplines and on campus services.
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