by Quintin Coetzee | Jan 2, 2021 | Blog
Written by Linda Hauns. What do the behaviours of recycling, organic food shopping, good password management, and public transport usage have in common? They are all vastly influenced by the frequently overlooked factor of convenience. Individuals’ value judgements...
by Quintin Coetzee | Dec 31, 2020 | Blog
Written by Nancy Lee, as part of her Social Marketing Sightings theme. The Pandemic has frequently promoted the following protective behaviors: • Wear a mask • Stay 6 feet apart • Keep gatherings outside and small, fewer than 6 people • Wash hands frequently • Stay...
by Quintin Coetzee | Dec 18, 2020 | Blog
Written by Nancy Lee, as part of her Social Marketing Sightings theme. During the week of December 13th in the U.S., the COVID-19 vaccine arrived. Given that a variety of nationwide surveys indicate that only around 60% of Americans are very or somewhat likely to...
by Quintin Coetzee | Dec 11, 2020 | Blog
Written by Nancy Lee, as part of her Social Marketing Sightings theme. At the beginning of December, Washington State’s Governor announced a new “COVID Protective” app. WA Notify is a smartphone app that lets you know when you’ve potentially been exposed to COVID-19....
by Quintin Coetzee | Dec 4, 2020 | Blog
Written by Nancy Lee, as part of her Social Marketing Sightings theme. I’ve seen an effort to give specific “behavior” instructions related to quarantining and testing for COVID during the Holidays. The news cast stated if you went to a social gathering on...
