Linda Hauns: Activism – Relevant for Social Marketers? 

Written by Linda Hauns. As young climate change activists capture the world’s attention, one has to admire their fierce and consistent requests as they fight for their future. They see a clear case of injustice being done upon the planet and themselves.  We as social...

How the Social Marketing Mix Fits in our Voting Behavior

Written by By Ricardo D. LaGrange, Ph.D., M.P.H. Unlike any other U.S. presidential election season that I can recall in my lifetime, the stakes appear particularly high this time around.  I’ve been consumed by the campaign coverage and can’t seem to look away, even...