Written by Nancy Lee, as part of her Social Marketing Sightings theme.

A February 9 post on The Hill is a great example of corporate support for behavior change for social good.

“Uber and Walgreens are partnering to offer free rides to COVID-19 vaccination sites in an effort to expand vaccine availability in communities of color.

The companies said in a joint statement that Uber will offer free transportation to Walgreens and offsite vaccination clinics. Once an individual has made an appointment, they will then be able to schedule a free ride.

The program will begin in Chicago; Atlanta; Houston; and El Paso, Texas”.