by Indraa Arasu | Sep 5, 2022 | Blog, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: fallsafetyapp.com Social Issue: Senior Falls Social Marketing Strategy: Product One out of 3 seniors have at least one serious fall a year. A great example of a product (an app in this...
by Indraa Arasu | Aug 29, 2022 | Blog, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: Mercer Island Reporter Social Issue: Fentanyl-Laced Drugs Social Marketing Strategy: Real Stories From, and About, Real People Family warns of fentanyl-laced drugs after fatal overdose...
by Indraa Arasu | Aug 22, 2022 | Blog, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted at: Dock in San Juan Islands. Social Issue: Landfill Social Marketing Strategy: Messages at Point of Decision-Making Out on a dock having lunch from a restaurant that served meals in these...
by Indraa Arasu | Aug 5, 2022 | Blog, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on:KING 5 News Social Issue: Organ Donation Social Marketing Strategy: Highlighting Benefits The mother of a 22-year old son who died 3 years ago in a motorcycle accident met the recipient...
by Indraa Arasu | Aug 4, 2022 | Blog, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: The Seattle Times Social Issue: Protecting Pets from High Temperatures Social Marketing Strategy: Clear Specific Behaviors The following is an edited version of a story in the local...
by Indraa Arasu | Jul 22, 2022 | Blog, Social Marketing Sightings, suicide prevention
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: The Olympian Social Issue: Youth Suicide Social Marketing Strategy: Product (New & Improved) and Place “Trying to get through a crisis? Now you can call 988 for help.” Umair Shah,...
