by Indraa Arasu | Mar 10, 2023 | Social Marketing, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: Local News Social Issue: Racism Social Marketing Strategy: Popular Entertainment Promoting Action for Kids to Take A local TV news channel featured a former Sesame Street actor, Roscoe...
by Indraa Arasu | Mar 3, 2023 | Blog, Social Marketing, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: Local News Social Issue: Waste Reduction Social Marketing Strategy: Creative Options to Reduce Waste A local TV news channel featured a 2-3 minute interview with a mom in her kitchen...
by Indraa Arasu | Feb 17, 2023 | Blog, Social Marketing, Social Marketing Sightings
Written by Nancy Lee, as part of her Social Marketing Sightings theme. Sighted on: CNN News Report Social Issue: Children’s Low Fruits & Vegetables Consumption Social Marketing Strategy: Influencers, Behaviors and Products to Help On 2/16/2023 CDC’s Morbity and...
by ESMA | Jan 4, 2017 | Social Marketing, Voices From the Field
What are some of the best papers published in social marketing this past year? This list of 10 represent the best work I came across in journals outside of the social marketing journals – Journal of Social Marketing and Social Marketing Quarterly. Hopefully...
by ESMA | May 25, 2016 | Maintenance of Behavior, Social Marketing, Voices From the Field
Hi, remember me? Trying (once again) to recommence blogging! There is a lot I like about blogging. I get a lot of goodies from it—i.e. benefits. But it is very hard in some ways too, and I give it up from time to time…hmmm, sounds a lot like maintaining other...