New “Go Fridays” campaign uses Instagram, Twitter, and Slack to give away flights, dinner reservations, and more every Friday this summer.

WHAT: A a series of giveaways that uses Delta’s Twitter, Instagram hashtag #DeltaGoFridays, and a new Slack bot to give overworked New Yorkers plane tickets, Mets and Yankees tickets, The New York Spectacular at Radio City tickets, and other reasons to take the day off.

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