The Journal of Social Marketing publishes research that develops and integrates marketing concepts with other approaches to influence behaviour that benefits individuals and communities for the greater social good.
Some case studies and articles in this journal are open access; others require a subscription to the journal. Open-access articles are identified in its online index of articles, with an icon of a golden open lock.
As of October 26, 2023, this journal contains case studies covering the following topics.
|Topic Areas with 2 or more case studies||Number of case studies|
|· Climate change||2|
|· Sustainable production and consumption||4|
|· Epidemics and pandemics||2|
|· Mental health||2|
|· Nutrition and food safety||4|
|· Physical activity||3|
|· Substance use||3|
|Region||Number of case studies|
|Latin America and the Caribbean||2|