Written by Nancy Lee, as part of her Social Marketing Sightings theme.

It was announced this week that vaccines are now available for children in the U.S. ages 5 to 11. Many of the news stories stressed that benefits will outweigh potential costs.

The benefits include:

• Protecting your child from COVID-19,
• Supporting schools staying open, and
• Supporting parents returning to work.

For information about getting your child vaccinated, visit https://www.cdc.gov/coronavirus/2019-ncov/vaccines/recommendations/children-teens.html.

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