Weekly Social Marketing Sighting by Nancy R. Lee
President, Social Marketing Services, Inc.
Affiliate Instructor, University of Washington
Strategic Advisor, C+C
Social Issue: Need for Blood Donations & Recycling of Special Items
Social Marketing Strategy: Convenience of Access & Visible Messages & Messengers
Where Sighted: Local City Council Meeting
Behavior: Participate in Community Events Donate Blood & Recycle

At a monthly City Council meeting, two upcoming opportunities for citizens to contribute to our community were announced.

One event was for blood donation and another for recycling items not usually recycled in regular recycling (e.g., computers).

Both provided easy of access, in the town center.

Image by Shameer Pk from Pixabay

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