Spanish Definition of Social Marketing
Spanish definition of Social Marketing. iSMA supports the translation of the global consensus definition of Social Marketing into as many languages as possible.
Proceedings book from the 1st African Social Marketing Conference
We’re pleased to confirm that the proceedings book from the 1st African Social Marketing Conference is now complete. The proceedings can be viewed here.
Arabic translation of the Global Consensus Definition of Social Marketing
iSMA seeks to capture and spread good practice in Social Marketing internationally. iSMA supports the translation of the global consensus definition of Social Marketing into as many languages as possible as part of this process of sharing best practice. Our thanks go...
A Tribute to Lynne Eagle
A tribute to Lynne Eagle Professor of Marketing at James Cook University & Adjunct Professor of Marketing at the University of Canterbury, New Zealand & Charles Darwin University, Australia. It is with sadness that we would like to inform colleagues that Lynne...
The Social Marketing Paradox: Challenges and Opportunities for the Discipline
iSMA's very own Prof. Jeff French and Nancy R. Lee have collaborated with co-authors to publish an article in the International Review on Public and Nonprofit Marketing (2021). The article, The social marketing paradox: challenges and opportunities for the discipline,...
iSMA Volunteer Call: Social Media Coordinator
The International Social Marketing Association (iSMA) is looking for a Social Media Coordinator volunteer. The iSMA Communication Committee uses Twitter, Facebook, and Linkedin as marketing and communication channels. We are seeking a volunteer to support the Lead...
iSMA Volunteer Call: Web Coordinator
The International Social Marketing Association (iSMA) is looking for a Web Coordinator volunteer. The iSMA Communication Committee maintains the iSMA website (using WordPress). We are seeking a volunteer to support the Web Manager in a Coordinator role with: •...
iSMA Volunteer Call: Graphic Designer
The International Social Marketing Association (iSMA) is looking for a Graphic Design volunteer. The International Social Marketing Association (iSMA), Communication Committee is seeking a Graphic Designer to provide inviting visuals that help tell the iSMA and Social...
iSMA Volunteer Call: Ethics Committee Member
The International Social Marketing Association (iSMA) is looking for an Ethics Committee volunteer. Every social change program faces ethical challenges that need to be recognized, acknowledged and considered during the planning, development, delivery and evaluation...
UK National Occupational Standards for Social Marketing Practice
The National Occupational Standards system in the UK is a government supported process for setting out what knowledge and skills professionals working in Social Marketing should be able to demonstrate. The standards can be used to develop job descriptions, assess...