Volunteer Spotlight: Quintin Coetzee (authored by Julie Hentz)
Photo: “Quintin enjoying kayaking on the Keurboom River in Knysna…his favorite vacation spot in South Africa.” One of the true gifts of volunteering for the International Social Marketing Association (iSMA) is the opportunity to work side-by side with exceptional...
Encyclopaedia of Social Marketing
Call for expressions of interest by end of June 2020: The Palgrave Encyclopaedia of Social Marketing A group of social marketing experts from across the world is developing the first encyclopaedia of social marketing in the form of The Palgrave Encyclopaedia of Social...
A successful story of Vietnam in combating COVID-19 (by Khai Trieu Tran)
Picture Credit: Danang – Vietnam. Picture: Danang FantastiCity https://danangfantasticity.com/en/about-danang/about-da-nang-city.html The COVID-19 outbreak is a time of chaos and change. From a social marketing perspective, people are encouraged, or even pushed to...
Social Marketing Stands with Black Lives Matter
We encourage and enable wider use of social marketing to address complex social issues such as racism and injustice. Racism permeates our societies. Sometimes overt, sometimes unconscious, it impacts how we think, what we believe, what we do. As we have heard so...
Reducing the Spread of COVID-19: A Social Marketing Perspective (by Nancy Lee)
Reducing the Spread of COVID-19 A Social Marketing Perspective Nancy R. Lee, MBA Teaching Associate, University of Washington Adjunct Faculty, Boise State University President, Social Marketing Services, Inc. Strategic Advisor, C+C: All About the Good This article...
2019 iSMA Member Base Survey-Here’s Who We Are and What We Want
iSMA is so very grateful to all the members who took the time to complete the 2019 Survey! You have provided much thoughtful insight into who our member base is, and much thoughtful feedback and suggestions for improvement of our services. We are committed to provide...
The European Social Marketing Conference postponed until October 2021
The recent iSMA survey shows that members come to the World Social Marketing events to connect with the social marketing community. As the world continues to battle COVID-19, travelling and gathering together does not look advisable as early as this October. The...
iSMA Board Meeting Updates: January 2020
The iSMA Board met in late January and discussed the following topics: ISMA is an available “Charity” listed in Amazon Smile. When one identifies a charity through Amazon, a portion of each of their purchases benefits that charity. We will work to promote the...
A Tribute: Remembering a Social Marketing Friend and Advocate – Susan Kirby’s Good Works (by Julie Hentz)
Written by Julie Hentz. There is a hole left in the Social Marketing Community, created by the loss of Susan Kirby upon her passing, December 27th. It was a crucial space she filled through her commitment to social marketing as a successful framework for social change...
International Social Marketing Association (iSMA) September 2019 Board Meeting Overview
The iSMA Board Welcomes Two Newly-Elected Members We welcome Carlos Oliveira Santos of Portugal, Member-at-Large who will be taking the place of Jay Kassirer as the Volunteer Chair Coordinator, and Leonidas (Leo) Skerletopoulos of Greece, also a Member-at-Large who...