President, Social Marketing Services, Inc.
Affiliate Instructor, University of Washington
Strategic Advisor, C+C
Social Marketing Strategy: Products Tailored to a Priority Audience
Where Sighted: Online Website for Veterans
Social Issue: Suicide
I am currently working on my third book in a series of addressing “Wicked Problems”.
The 1st was Reducing Gun Deaths & Injuries
The 2nd was Reducing Homelessness
This one is about Reducing Suicides.
Each chapter focuses on a distinct priority audience. For a chapter on Veterans, who have twice the rate of suicides compared to nonveteran Adults, I was impressed with the following Products the VA developed and offers to Veterans.
Engage with Social Networks: Unique programs include the Veterans Social which has a website for Veterans that can be used to form and host a social networking group, and Anonymous Online Peer Groups that are professionally moderated.
Ask a Question of an
Experienced Social Marketer
iSMA is giving you the opportunity to have your questions
answered by a Social Marketing expert.