Written by Heather Bowen Ray
In the coming months, as I embark on several simultaneous investigative journeys related to social change marketing, I’ll share key findings on this blog space. The research will be done for classes I’m teaching, work I’m doing, and some special initiatives–but my hope is that the outcomes will bring value to your efforts as well. Please continue to let me know what topics interest you the most, so we may post what you most want to see here.
We’re also actively recruiting guest bloggers to post on occasion and/or to create their own recurring series of articles for this blog. The greatest thing about the iSMA is that it becomes what we, the members, make of it. So, I hope you’ll join me on this springboard.
Interested in guest blogging? Contact me at heather[at]murmurandhum[dot]com or contact anyone on the communications committee to share your thoughts about what you’d like to see in this space.